Devon Blog

Tag: promoengine

  • Tagline ideas for connectchief

    We’ve been busy thinking of a befitting tagline for connectchief. Below are a few that we thought of and our reasons on how well each does or does not align with our purpose, mission and vision. We appreciate you sharing your views and thoughts in the comments section below.

    1. ‘Redbull’ for your business

    Just like Redbull energizes the body of the peson who drinks it, ConnectChief adds a jolt of energy to grow in the business that uses ‘connectchief’

    2. Everything big starts out small

    Every micro, small and medium business can grow up to be a big business. connectchief is the tools you need to make that journey smoother, easier and maybe a bit faster. Big businesses have access to significant technology that enables them to automate, get better insights, move reasonably fast, be more efficient and more. Of course, its not cheap to build such high end technology and as a result most smaller businesses never get access to such incredible tools. Team connectchief is hard at work to change just that because we believe in the entpreneurial power of small businesses and we know first hand that everything big starts out small

    3. the operating system for your small business

    An operating system is nothing but a collection of tools that keeps your PC running smoothly. At connectchief we’re continuously working to bring you tools and solutions that bring a technology edge to tasks that your small business needs to perform. Whether it is marketing, branding, customer engagement, repulation management or shaping your business relationships – we’re all ears to hear from you so we can help solve the problems that a face by business owners like you!

    4. Lets grow your business

    We know you work hard every day to nuture and grow your business. We work to bring you access to superb technology that helps you supercharge the various aspects of and day-to-day activities for your business

    5. Supercharge your growth

    6. A discounts & promotions framework to power business

    Well, its nice but doesn’t really fit connectchief. That tagline is too narrow and is a perfect fit for the promoengine tools that are a part of connnectchief. Personally I have worked at a number of organizations – whether direct to consumer, or business to business, selling services or products, storefront or online. The one common attribute across them all was that they needed to continously find ways to promote themselves – through coupons, discounts, loyalty points or simply advertisements. Thats something all businesses need to do but there hardly any tools or software that can help define, manage and execute on a full fledged promotions strategy. Well, thats been true but not any more. With connectchief’s promoengine – any business owner can now create, distribute and redeem promotions / coupons and put out advertisements to get attention from their customers.

    We also went ahead and designed promoengine to be fully developer friendly so that any developer can take advantage of our API (appplication programming interface) and power their entire discounts & promotions infrastructure via our platform. It was simple, if every business owner has to do worry about this why not enable them all to use this scalable platform so they can save time, money and gain efficiency. Futhermore, business owners can use our dataengine tools to draw actionable insights on effectivess of promotions, where and when they get used, which promotions have a higher redemption rate and much more.

    7. Software tools to grow your business. Harness tech like the big guys do

    8. The growth platform that your small business needs

  • Why we’re building connectchief…

    1. Why we’re building connectchief…
    2. Every business should build its ecosystem for growth
    3. Why did we create trustENGINE?
    4. Why we are building promoENGINE?
    5. Why are we building flexxWORK?
    6. Why we’re building loyaltyENGINE?

    Every large company was once a small business.

    team connectchief
    • There are an est. 28 million small businesses in the U.S. alone — which outnumber large corporations 1162 to 1.
    • 70% of all small businesses are owned and operated by a single person.
    • Most small businesses employee fewer than 25 employees.

    Running a small business is real hard work.

    We asked ourselves, what do small businesses that grow up to be large businesses do differently?

    Of course, they all get access to large amounts of capital that they invest and grow. But before getting that capital, they all have done a great job to attract new customers, retain existing customers and they keep discovering & offering more “things or services” that those customers need.

    Why are these organizations able to do what they do?

    They are always listening – to customers, to employees, to stakeholders and to anyone that is relevant to their business. Now they don’t necessarily listen to everything everyone has to say. They have an ear on the ground so the can hear what their stakeholders say and then do something about the things that matter.

    What we found

    After meeting with and analyzing the journeys of multiple successful businesses we found that the ones that did well where those who engaged with their customers, paid a lot of attention to what their customers were saying (or signaling through their behavior) and had managed to convert a larger than average amount of their visitors into to loyal users.

    Customers exhibit a very interesting (and obvious) behavior – they tend to go back to businesses where they feel heard. Even if a customer didn’t have a great experience with a business at first, they feel comfortable giving that business a second or third chance if they feel that business heard them and is taking steps to do better the next time.

    As a business owner its very important to listen for signals. And its impossible to listen to anything if you aren’t really trying. However, once you make an effort to listen there is an incredible amount of learning that keeps coming from it. Your customers can show you the way to succeed. Companies that are wildly successful have found various ways to engage with their stakeholders, to listen for feedback and they tend to put in the efforts in making continuous improvements along the way.

    An incredible and very commonly known example of such outward focused behavior is Amazon. Amazon has been known to be laser focused on customers. They started out from being an online bookstore and have evolved into a company that disrupts and leads practically any industry vertical they enter. They’ve achieved this through maniacal customer engagement and an action bias driven by data. All this decision is powered through sophisticated technology and data analysis. However, not everyone can afford to do what the likes of Amazon can achieve. At connectchief, we’re focused on bringing to your business the competitive edge and technologies big business has used to GROW.

    So what does connectchief do?

    We build (software) tools that enable businesses to thrive.

    We identified a few signficant needs for most businesses –
    • Every business needs to build and nurture its ecosystem for long term success …learn more about bizz by connectchief
    • Every business needs to promote itself – most people we spoke with do not make much of a difference between marketing, branding and advertising… learn more about PromoENGINE
    • Gain trust & build a reputation … learn about trustENGINE
    • Loyal customers are the lifeblood of growth businesses. …learn about loyaltyENGINE
    • A lot of internet or technology-driven businesses do not have a store front. They need effective ways to work remotely … learn about flexxWORK
    • Engage your audience – not just customers. Be in front of them. Talk to them. Listen to them… we’ll share some things about hearecho soon!

    We built these by listening to you, our target customers. And we plan to keep building more solutions that help your business grow.